"Crafting stories that inspire, connect, and create impact."
I am a communication strategist with expertise in media relations, branding, and digital storytelling. My journey spans across journalism, PR campaigns, and event management.
I'm passionate about connecting brands with their audiences through creative narratives and impactful strategies. With a background in both literature and mass communication, I bring a unique perspective to every project I undertake.
Building strong relationships with media outlets and journalists
Developing compelling brand narratives and positioning
Crafting engaging content across multiple platforms
Optimizing digital presence and engagement strategies
Jadavpur University, Kolkata (2018–2020)
CGPA: 8.6/10
Specialized in digital media strategies, public relations, and media ethics. Thesis on "The Impact of Social Media on Traditional Journalism Practices."
Presidency College, Kolkata (2015–2018)
CGPA: 8.4/10
Focused on literary analysis, creative writing, and cultural studies. Electives included Media Studies and Communication Theories.
Jan 2021 – Jun 2021
Wrote lifestyle and feature articles; coordinated interviews with public figures. Contributed to special editions on cultural heritage.
Jul 2021 – Dec 2021
Assisted in producing digital news content; optimized headlines for SEO. Managed social media engagement for breaking news stories.
Jan 2022 – Jun 2022
Worked on social media campaigns for FMCG clients, managed brand communications. Awarded Top 10 Intern for campaign performance.
Jul 2022 – Dec 2022
Supported communication for educational initiatives and cultural programs. Developed press kits and stakeholder engagement materials.
Managed influencer outreach and press releases for an eco-conscious fashion startup.
Increased engagement by 50% through storytelling for a women's empowerment organization.
Wrote 10+ articles on cultural heritage preservation across India.
Recognized for outstanding performance in the 2022 internship program among 150+ participants.
Featured in reputed media outlets including The Times of India, NDTV, and various digital platforms.
Led a corporate social responsibility initiative that was covered in national newspapers and digital media.